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John Morse | ifpottery

One way or another John has immersed himself in art throughout his life. He received his BFA from the University of Minnesota in 1988, and after building on an early career in scenic painting and commercial photography he became a designer and art director. John is now an associative creative director with Target, where his dual nature as problem-solver and ‘creative’ are in high demand.

For the past decade John has also been working in clay. He hand-builds using high-fire porcelainized stoneware to achieve ultra-thin (yet unexpectedly durable) pieces. The work reflects an aesthetic for simple modern forms, as well as an appreciation for pared-down, accessible possessions and lifestyles.

What seems to be of simple construction belies what has become a practice of intentional minimalism — a conversation between the material expressing its nature and a pair of hands revealing glyph-like forms — with humility, function and craft. 

Started in 2015, ifpottery offers modern tableware, expressed through human-scaled pieces with smooth, simple surfaces, that invite touch and daily use.